R e s e a r c h  B a s e d  D e s i g n

B e n c h m a r k s

purpose

What is the intended outcome and
who is the  target audience ?

usability

Has it been reviewed and tested
with end users? 

Accessibility

Will it reach the intended audience
                in a format they can use? 

readability

Has the language been simplified
 and are complex terms explained?

COMPREHENSION

Will the reader understand the health
messages enough to act upon them ? 
 
 
 .

QUALITY

Is the content balanced and accurate?