MEMORY & RECALL

The sheer amount of information online now forces our brains to look for short-cuts - just to cope with the volume.

One of the most common short-cuts it employs is scanning ( skipping words)  rather than reading them all.

Because of this, it is estimated that reading and comprehension is 4 times faster in print - than on a digital device

We all need enough time to transfer important information from our short-term memory to our long-term memory

if we are to  to save it - and recall it later.  For this to occur naturally, reading needs  our fullest attention.

Because our short-term  capacity is also so limited, if we  do get distracted - it is often not saved and then forgotten.